Complimentary Webinar: Government Incentives for Medical Practices – Tips and Tools to Qualify, Participate and Get Paid

Kathy McCoy, MBA February 27th, 2012

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Thursday, March 22, 2012
1:00 PM EST/10:00 AM PST
Speaker: Elizabeth W. Woodcock, MBA, FACMPE, CPC

Elizabeth Woodcock will speak on Government Incentives for Medical Practices: Tips and Tools to Qualify, Participate and Get Paid in this complimentary webinar

As the national economy continues to bump along in the doldrums – likely dragging down your practice’s revenue prospects along with it – you need to take advantage of every opportunity that comes your way. Today’s opportunities include several federally based incentive programs that can mean extra cash for physicians. In this webinar, you’ll learn how to participate – and succeed – in qualifying for reimbursement-based bonuses through the array of government incentives for medical practices offered to eligible providers who treat Medicare or Medicaid patients.

Topics include:

  • Meeting the multi-year criteria for electronic health record (EHR) incentive funds now available to eligible providers treating Medicare and Medicaid patients
  • Qualifying for Medicare’s electronic prescribing (eRx) program
  • Achieving the measures to collect from Medicare’s pay-for-performance -program (Physician Quality Reporting System, or PQRS)
  • Acting to meet the eligibility requirements for incentive bonuses through the Medicare Primary Care Incentive Program (PCIP) and General Surgery Incentive Program (GSIP)
  • Understanding how the Medicaid / Medicare Rate Parity provisions of the federal Affordable Care Act may affect your medical practice

With so many programs competing for your attention, it would be all too easy to overlook a vital detail or miss a deadline. Attend this webinar to learn how to gain the money now – and avoid the reimbursement penalties later! You’ll get the low-down on what you need to do to track, register and successfully participate in federally based government incentive programs for physicians.

Learn how to qualify, participate and get paid in government incentive programs for medical practices in this complimentary webinar

You can download the handout for the webinar on Government Incentives for Medical Practices – Tips and Tools to Qualify, Participate and Get Paid now. You can also download two handouts for the webinar now: Handout for Kareo Govt Incentives Webinar – MCD-MCR Rate Comparison and Handout for Kareo Govt Incentives Webinar – Appendix 3-12.

Question-and-Answer Session — Ask your tough questions and get answers about qualifying for government incentive programs

Who Should Attend
Private practice owners, office managers, billing managers, billers, billing service owners and others concerned about benefiting from for government incentive programs will benefit from this informative session.

CEU Credit
“Government Incentives for Medical Practices” meets the criteria of the Professional Association of Health Care Office Management and is approved for 1.0 CEU(s).“Government Incentives for Medical Practices” meets the criteria of the Professional Association of Health Care Office Management and is approved for 1.0 CEU(s).

The American Medical Billing Association (AMBA) will award 1 CMRS CEU for participation in this webinar.The American Medical Billing Association (AMBA) will award 1 CMRS CEU for participation in this webinar.

About Your Speaker:
Elizabeth W. Woodcock, MBA, FACMPE, CPC

Elizabeth W. Woodcock, MBA, FACMPE, CPC will discuss how to qualify for and get paid goverment incentives for medical practices

Elizabeth Woodcock is a speaker, trainer and author who is passionately dedicated to helping physician practices achieve and sustain patient satisfaction, practice efficiency, and profitability. An expert at practice operations and revenue cycle management, she is nationally recognized for her outstanding presentations and writings aimed at improving the business of medicine. Her education and expertise, combined with her humor and an engaging delivery, make her popular with physicians and administrators alike.

With rich experience in consulting, training, and industry research, Elizabeth has led educational session for the nation’s most prominent health care professional associations, specialty societies, and medical societies. She consults for many clients including Kareo medical billing software.

Learn how to qualify, participate and get paid in government incentive programs for medical practices in this complimentary webinar

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Physician Quality Reporting System: An Important Step Toward Accountable Care

Kathy McCoy, MBA February 9th, 2012

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The Physician Quality Reporting System (PQRS) is an important part of the shift toward accountable care.

On this blog, we have discussed topics related to Patient-Centered Medical Homes (PCMH) and Accountable Care Organizations (ACO). What’s most important about PCMHs and ACOs is that they are here and will increase in number and significance to the U.S. healthcare environment.  ACOs and medical homes already affect the reality of medical billing, and that influence will increase.

A key aspect of healthcare reforms and the developing healthcare reality is quality of care. As has been reported here before, the objective is to lower costs while improving the quality of care. (Healthy people lower healthcare costs.) Starting with the 26 quality measures instituted as part of CMS’ 2005 Doctor’s Office Quality Information Technology, physician quality reporting was born. With a series of additional legislation in the years since, particularly 2011, the system has been substantially developed. Now with a new name, the Physician Quality Reporting System (PQRS) program includes 240 quality measures… and is enhanced with financial incentives for eligible physicians who meet the reporting criteria.

PQRS is important… and overlaps with other initiatives and incentives

Today, PQRS (which applies solely to Medicare Part B care) is an important part of the shift toward accountable care. In fact, there are a number of aspects to the PQRS program that make it a great “stepping stone” for physicians/providers and group practices on the path toward becoming an Accountable Care Organization or Patient Centered Medical Home. (In fact, this was the topic of a presentation at last year’s MGMA annual meeting.)

First and perhaps foremost, physicians/providers that are PQRS-eligible and are already participating in an ACO are, under CMS’ Shared Savings Program, automatically qualified for the PQRS incentive program. Also, it should be noted that 31 of the quality measures proposed by CMS for ACO certification are also quality measures in the PQRS program. Also, 26 of the PQRS measures “cross-walk to” the widely used performance measures of the Healthcare Effective Data and Information Set (HEDIS) established and maintained by the National Committee for Quality Assurance. And Medical Home certification programs created by multiple organizations have crossover to PQRS measures.

The upshot? Eligible providers/practices that implement and satisfactorily report under PQRS are also fulfilling requirements of other programs that are part of the move to accountable care.

Accountable care is growing… and not growing with it will cost practices

At present, there are more than 70 pilot programs for ACOs, and all major payers are increasing their ACO networks. CMS grant programs are what is driving the testing of new reimbursement models, just as incentives are driving the increase in provider and practice participation. But at the start of 2015, healthcare reform will reach maturity. The Medicare Shared Savings Program ends, and CMS payment penalties will kick in for eligible providers that do not meet PQRS reporting criteria. A 1.5 percent penalty may apply to physicians’ MPFS payments for failure to satisfactorily report PQRS measures. In 2016, that penalty will increase to 2 percent. Don’t forget that performance-based payment penalties are also part of the ACO model.

PQRS: The first step in the evolution to ACO participation 

By now, most medical billing professionals are well aware that CMS has been laying the groundwork for value-based healthcare for a number of years, and PQRS is certainly part of that. Experts recommend that practices participate in federal and commercial programs, which, as mentioned overlap. PQRS is likely the best and easiest program for beginning this effort. And there is a typical evolution of—or, really, to—participation in the ACO or Shared Savings model. Also, it’s a sure bet that it will heavily involve the medical billing staff.

The road to ACO generally will take three to five years under normal circumstances. (With 2015 looming closer than that range, “normal” could change.) Be aware that healthcare IT solutions (HIT) are a fundamental part of the evolutionary redesign of the practice. First comes the financial model, which requires a practice management system (PMS). Then the practice needs to implement a Clinical Quality Program, which means implementing EHR and Registry. Next comes establishment of a Medical Home, requiring a patient portal and Healthcare Information Exchange, or the ability to move clinical information reliable between entities using different systems. Practices then contract with payers on a pay-for-performance (P4P) basis, for which they need to institute automated patient outreach systems and mobile solutions for physicians. Last on the path to ACO is to engage in the ACO or Shared Savings model with Clinical Integration and business intelligence tools.

Practices should embrace PQRS — and its Registry Reporting option — now

PQRS has evolved rapidly in just a few years, will change further and is here to stay. If your practice hasn’t embraced PQRS, it should. But, for 2012, the only reporting option left is Registry reporting. Registry reporting occurs at the end of the year, as a retrospective. Registry reporting also enables you to report on fewer patients and is generally easier than claims-based PQRS reporting. Separate from billing, registry reporting means physicians/providers don’t need to change their workflow or methodology or learn/use G-codes. Also, registry reporting lets your practice take the rest of 2012 to determine if it should participate in PQRS.

There is, of course, much more to know. Complete information about PQRS quality measures, specifications, release notes and related documents for 2012 can be found and downloaded from CMS’ web site here.

What do you think about this trend in healthcare? Is your practice moving in this direction?

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Medical Homes: What They Mean and How to Be Prepared

Elizabeth W. Woodcock, MBA, FACMPE, CPC November 7th, 2011

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Learn what patient-centered medical homes may mean to your practice and how to be preparedIs a medical home in your future? The term “medical home” seems to be everywhere these days. It isn’t a new type of nursing home, nor is it a new housing facility for physicians. Indeed, a medical home isn’t a physical location at all. The idea behind a medical home dates back to 1967 when the American Academy of Pediatrics (AAP) originated the concept. The AAP’s vision was to build a support structure in pediatricians’ offices to better coordinate the medical care of children with chronic illnesses or special needs.

We’ve been hearing more about the medical home recently because of concerns that the nation is not getting good value (improvement in patient outcomes) in return for its investment in health care. Many also are concerned about the viability of the current physician reimbursement system over the long run. As a result, a bevy of private and public payers, including Medicare, look to the medical home to improve patient care results and control long-term costs.

Background

Traction to expand the medical home concept beyond the ambulatory care of chronically ill children picked up in the mid-2000s with the release of the Joint Principles of the Patient-Centered Medical Home, a concept paper authored by the AAP, the American Academy of Family Physicians, the American College of Physicians, and the American Osteopathic Association — the largest primary care physician organizations in the United States.

As defined by the four professional primary care medical societies, medical home principles do more than emphasize the role of the physician; they call for all patients to have a personal physician who is trained and empowered to:

  • Provide continuous and comprehensive care;
  • Act as the patient’s first contact with the health system; and
  • Lead a team of individuals at the practice who collectively take responsibility for their patients’ ongoing care and arrange care with other qualified professionals when appropriate.

Philosophy

The core intentions of the medical home offer a window into how this concept might affect your practice and its physicians. The concept is intended to assure that the care of each patient is:

  • Coordinated or integrated across different caregivers, including specialists, hospitals, home health agencies, and nursing homes;
  • Assured of quality and safety through the use of a care planning process, evidence-based medicine, and tools for clinical decision-support, performance measurement, and information technology;
  • Informed by the patient’s participation in decisions; and
  • Enhanced by assuring access to care through processes, such as open scheduling and expanded visit hours, and technology that improves communication between patients and physicians or other caregivers.

Along with its endorsement by major primary care organizations, the medical home gained further traction with the passage of national health care reform legislation that embraces several of the concept’s guiding principles. In response, many primary care physicians are more formally adopting these principles for the care of their patients.

Going a step further, many experts believe that medical homes will form the basis for accountable care organizations (ACOs) that will measure and share financial rewards of improving patient outcomes. In other words, there may be the potential for enhanced reimbursement, in addition to improved patient satisfaction and outcomes. With these forces in play, the medical home may be the new foundation for how medical services are delivered and paid for in primary care practices.

Reimbursement

Believing that medical homes have a significant stake in saving money by improving preventive care, as well as reducing high-cost events such as emergency department visits and hospital readmissions, a number of payers are offering financial incentives for physicians to join up. These incentives are primarily coming in the form of per member, per month (PMPM) payments, typically $1 to $20 PMPM. While $1 doesn’t sound like much, consider that a primary care physician with a mature practice manages 1,500 to more than 2,500 active patients, and the numbers begin to add up.

Here are some real-life examples:

  • In Connecticut, the Medicaid payer HUSKY Primary Care pays primary care providers a $7.50 PMPM coordination fee. The initiative was rolled out as part of the Multi-payer Advanced Primary Care Practice (MAPCP) Demonstration Project by the Centers for Medicare & Medicaid Services (CMS), but is expanding throughout the state in the near future.
  • In North Carolina, providers enrolling in the Pregnancy Medical Home program earn an additional $200 per patient in addition to the usual Medicaid maternity fee, as well as an “increased rate” for vaginal deliveries. The program pays the provider $50 when the woman completes a pregnancy risk assessment and the remaining $150 after her post-partum visit.
  • Blue Cross Blue Shield of Michigan, which boasts the nation’s largest PCMH program, offers its participating providers an additional 10 percent reimbursement for specific services, such as most office encounters.
  • And coming in 2012, CMS, through its four-year pilot Comprehensive Primary Care Initiative, will offer select Medicare physicians an average of $20 a month for each Medicare fee-for-service beneficiary whose care they manage. The fee would adjust to an average of $15 in the third and fourth years of the program, but participating practices would also be able to share in some of the Medicare savings in their market during the pilot’s third and fourth years.

Next steps

If you’re employed by a primary care practice, or have one as a client, develop a process for ensuring that PCMH payments are accurate. To do so, you’ll need to reconcile the PMPM payments with the list of patients for whom you are caring. Accurately posting and distributing the PMPM payments is the next step. If the money isn’t yet rolling in, use this interval to help physicians prepare to take advantage of the extra payments.

First, research the payers in your market. Are any of them offering enhanced reimbursement for medical homes? If so, what are their policies for eligibility and participation in the program?

Second, determine the best avenue to become recognized as a medical home. While there are several routes to gain this recognition, take notice of the recognition formats favored by payers in your market. It will likely involve one or more of the three leading organizations that currently recognize medical homes:

  • The National Center for Quality Assurance (NCQA) offers recognition for the patient-centered medical home.
  • The Joint Commission launched a recognition process in July 2011 to certify primary care medical homes.
  • URAC (formerly known as the Utilization Review Accreditation Commission) provides a self-assessment tool and formal recognition program for a Patient Centered Health Care Home.

A fourth route open to an increasing number of practices is through the growing number of third-party payers – Blue Cross Blue Shield of Michigan, for example – that have developed their own definition of a medical home for participating providers.

Finally, recognize that the process of gaining medical home recognition takes time. Within the various recognition programs, there may be several options from which to choose. For example, the NCQA offers three levels of certification, with increasingly rigorous standards related to their six required elements of the medical home:

  • Access during office hours
  • The use of data for population management
  • Care management
  • Support self-care process
  • Referral tracking and follow-up
  • Implementation of continuous quality improvement

Within each of those elements, the practice applying for recognition is evaluated on multiple criteria.

Most primary care practices find that the formal recognition process, regardless of the organization to which the application is submitted, consumes six to 12 months from start to finish, even if there are no delays. The investment of time will likely be accompanied by working to improve internal processes and systems to meet the various recognition requirements.

Although achieving medical home status may take time and, perhaps, investment in fine-tuning internal processes, the opportunity to gain additional payments is certainly a welcome addition to the bottom line of all primary care physicians.

Elizabeth Woodcock explains the potential impact of medical homes on primary care practicesElizabeth Woodcock, MBA, FACMPE, CPC, is an expert, author, speaker and trainer in practice management operations and revenue cycle management whose clients include Kareo medical billing software. She is a co-author of “The Physician Billing Process: Avoiding Potholes in the Road to Getting Paid.” Read an article by Elizabeth on Patient Collections: Optimizing Your Outcomes in our September newsletter.

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MGMA Day Two: Washington Update, Maximum Performance and Women Leadership

Kathy McCoy, MBA October 24th, 2011

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MGMA Women Business Leaders Reception

Today was an action-packed day at MGMA, filled with informative sessions. I didn’t even have time to look for oddities in the Exhibit Hall.

The day started with Washington Update, an overview of regulation changes and proposed regulation affecting practices that was so fast-moving I got a cramp in my thumb from taking notes. First Allison Brennan, senior advocacy advisor for MGMA, reviewed the federal debt issues driving pending Medicare cuts, and the select committee that’s attempting to solve the problem. She mentioned that there is “not a lot of transparency in the process—a lot is happening behind closed doors.” This is a surprise in Washington? But I agree with her position that there should be more transparency in the process.

Allison mentioned that the MGMA has recommended that the SGR be repealed as part of the debt resolution, and I think we can all agree that would be a good thing. She mentioned that MGMA is asking for your support on this, and you can find sample letters and other ways to get involved on the MGMA website. MGMA is also conducting research into the effect of the proposed SGR cut, and they will be releasing the results soon.

For the future, Allison said that Medpac is recommending cuts of 5.9% for certain services each year going forward, excluding primary care practices. As Medscape pointed out in a recent article, “The proposed fix, which would ultimately require Congressional approval, translates into a 10-year freeze of Medicare pay for primary care physicians. Specialists would experience a 5.9% pay cut for 3 straight years, followed by 7 years of no change.”

Progressing to Accountable Care Organizations (ACOs), Allison reminded the audience that the program is voluntary and then covered the changes announced last Thursday. The key changes include:

  • How patients will be assigned to a particular ACO
  • Quality reporting requirements were reduced to 33 measures from 65.
  • Shared savings—CMS is considering two different types of models, one-sided and two-sided, with the two-sided model involving risk for the practice
  • Fraud and abuse waivers

Allison also reminded the audience that this is just one of multiple longer-term payment reforms, so we have more to look forward to.

Revenue Enhancement Tactics - Halley

On a more positive note, Marc Halley presented a packed session (many of us were sitting on the floor) entitled “The Game Has Changed: Adapting for Maximum Performance.” This session was packed with ideas for improving practice profitability, from increasing revenue to containing costs. Among his points:

  •          He’s hearing from clients that after a year of launching an EMR, they’re at 60% of previous productivity. “An EMR is like a baby: it requires care and feeding.” Thus the need for increasing productivity wherever possible.
  •          Be sure to get sponsorship for change, particularly from physicians. Only so many changes can be implemented at once.
  •          Patients want:
                  • Access
                  • Communication
                  • Nice Staff
  •          To increase referrals, script answers to calls from referring physicians to reinforce their value to the practice: “The doctor’s in an exam room, but I know he’d want to talk to you. Would you like me to interrupt him?” Since the answer will almost always be no, the following answer should be: “Where can he reach you in the next 20 minutes, because he will want to talk to you.” (Then make sure the call back is made.)

Expense Reduction Strategies - Halley

  •          Adjust your fee schedule. Often he’ll find fees that are below Medicare rates. Why would you want to leave money on the table?
  •          One of his clients scheduled 35 appointments to get 25 slots filled, since no-shows were high in the area. Test different scheduling levels to fill your appointment slots, and consider adding physicians with staggered hours.
  • Twelve Critical Revenue and Expense Factors - Halley
  •          Make sure you have the right staff performing the right tasks, which he calls Highest and Best Use Staffing. It doesn’t make sense to have a doctor standing at the fax machine for two reasons: 1) He’s too highly paid to do that and 2) He’ll break it. (The audience loved this one.)

Finally, I ended the day at the Women Business Leaders reception, at the invitation of Sara Larch, one of the group’s founders. This terrific group was celebrating their tenth year, and I was very pleased to be part of it. Now, on to Day 3!

 

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ACOs: The Medical Biller’s Guide to the Criticisms

Kathy McCoy, MBA July 5th, 2011

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Many practice owners, practice managers and medical billers have questions about how ACOs will affect their practices.In our last post in our series on ACOs, we mentioned that the Shared Savings Program has some significant hurdles in attracting the broad participation that is necessary to transform how healthcare is delivered. The main complaint: Too difficult. But let’s break it down: 

1.    The rules are too prescriptive and burdensome.

The American Medical Group Association (AMGA) has formally expressed concerns that the proposed rules on ACOs are overly prescriptive and create undue operational burdens, thereby making the voluntary program unattractive. In a survey, 93% of the AMGA’s members said they wouldn’t participate in the Shared Savings Program without major changes to the currently proposed rules. Participation on that meager scale would fail to inject value and accountability into the delivery of healthcare, which is the point of the exercise. 

2.    The incentives — and their allure — are eclipsed by the costs of participation.

The American Hospital Association (AHA) also has concerns, specifically about costs. A study it commissioned estimated that the costs for starting up an accountable care organization are several times more than what has been estimated by the Centers for Medicare and Medicaid Services (CMS). The AHA study also identified 23 distinct capabilities necessary to achieve the desired transformation in the delivery of care, from network development and management to care coordination, utilization management, quality improvement and clinical information systems.

The AHA essentially asserts that the costs will be much higher than estimated by CMS and, therefore, should be accompanied by higher incentives to not just encourage but also enable participation in the program. 

3.    Smaller groups are at a disadvantage.

Experts generally believe that large multispecialty group practices are likely best positioned to benefit from the ACO model. The size of a practice seems to play a fundamental role in the ability to improve quality and reduce waste and inefficiency. A group’s size certainly affects its ability to absorb financial losses. Smaller ACOs are less likely to afford costly investments and less likely to see the same kinds of benefits, making it harder for them to achieve both the quality-of-care standards and the necessary cost cutting. Simply put, the proposal is based on the concept of scalability, but many believe this is a flawed premise. 

4.    Other concerns and criticisms.

•     A similar care model was tried in the 1990s. It led to allegations of care rationing, and some providers took a financial hit.

•     Some patients could end up in an ACO without being given any choice in the matter.

•     While the aim is to solve the problem of patients getting healthcare in small component parts, some people want their healthcare in this format.

•     Consolidation and mergers of providers could ensue. Hospitals have more access to the necessary investment capital, and they’re already buying up physician practices. This could create larger organizations with more negotiating leverage who can command higher fees, thereby raising costs.

•     There’s just too much that’s unknown. Even industry experts can’t say how this program will turn out, and one of the program’s architects concedes that important questions remain to work out.

Needless to say, more concerns are likely to arise, and we’ll keep medical billing managers and staff apprised of these changes and the evolving topic of ACOs. In future posts, we’ll cover the changes that medical billers can expect to see in healthcare in general, in the practice culture, in the patient experience and in the billing department.

You can read additional posts on How Will ACOs Affect Your Medical Billing? Part I: A Glossary of ACO-Related Abbreviations/Acronyms and ACOs: The Medical Biller’s Basics, posted previously on our blog.

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ACOs: The Medical Biller’s Basics

Kathy McCoy, MBA June 29th, 2011

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What are the basics on ACOs for medical billing?Previously, we gave an introduction to accountable care organizations (ACOs) and why they are coming. But what about them? What do they do? What is required of an ACO? What does it take to become an ACO? This time, we’re going a little deeper into ACOs to help medical billing managers and staffers better understand the coming changes.

What is an ACO?

•     The result of the 2010 healthcare reform legislation.

•     A network of physicians, hospitals and other providers that share the responsibility for the delivery of patient care.

•     A way to improve the quality of healthcare while reducing its costs

What does an ACO do?

•     Makes a formal commitment to helping the healthcare needs of at least 5,000 Medicare beneficiaries for a period of at least three years.

•     Unites providers into a group for the purpose of pooling resources in order to improve care coordination and patient outcomes at reduced costs.

Do ACOs exist presently?

Some examples exist, and they helped inform the model set forth in this program. But the ACO concept is fairly new. (The term “accountable care organization” was coined in 2006.) More significant, though, is the fact that organizations are presently and actively enhancing their infrastructures and grouping into ACOs in order to meet the January 2012 launch of the Shared Savings Program. There are also examples of groups already calling themselves ACOs, some in advance of knowing precisely what constitutes — and is required of — an ACO.

What is required of an ACO and its member providers?

•     Provide and demonstrate better care at reduced costs.

•     A formal business structure to receive and distribute the shared-savings payments to its member providers

•     Be “meaningful users” of electronic health records (EHR)

•     Measure and demonstrate quality in patient experience, care coordination, patient safety, preventive healthcare and care of at-risk populations.

To be sure, these requirements are a tall order. In fact, there are growing concerns that the additional burden and costs associated with these (and other) obligations could lead to poor participation in the program. (More on that later.)

How can ACOs cut costs?

Everything is fair game, including removing cabinet doors for greater efficiency. In the ACO model, a committee of physicians and other personnel will look for new efficiencies throughout their operations. Along with the significant IT upgrades needed to meet the program’s requirements, ACOs will be looking for how they can also leverage IT to reduce paper, streamline processes and generally do more tasks more quickly and at a lower cost. Primary cost savings, of course, come with sharing resources among providers in the ACO and eliminating waste and redundancies, such as duplicate blood tests or conflicting treatment plans. Preventive care and coordinated care are also vital to reducing healthcare’s cost.

What else must an ACO and its affiliated providers do?

•     Have sophisticated healthcare information technology (HIT) systems. They need to track performance and measure clinical outcomes They must handle individualized care plans, preventive health, care coordination and a number of new reporting requirements. And they need to be able to achieve true data interoperability with other providers, an essential to the new accountable-care reality. .

•     Have the ability to communicate evidence-based medicine and clinical knowledge in an understandable way.

•     Provide patients easy access to their medical records

•     Establish a care-coordination infrastructure, including fielding case managers.

•     Review patient records to identify potential clinical concerns as well as cost efficiencies.

•     Engage in collaboration and discussion to enhance group skill and quality of care

•     Meet all of the rules and requirements of ACOs specified by the CMS in its recently published program specifics, which span hundreds of pages.

What is the incentive for an ACO?

It’s a carrot-and-stick operation. There are financial incentives, and they encourage early adoption. Meaningful use of electronic health records (EHR) is rewarded. Cost-cutting efforts will lead to significant long-term aggregate savings. Participation in the Medicare Shared Savings Program is certainly a primary driver. That all constitutes the carrot.

The stick is that an ACO must meet the standards of quality or lose its participation in the Shared Savings Program… and potentially its contracts.

What types of providers participate in an ACO?

In theory, all types of practices should be part of an ACO. The premise is to have an organization that is responsible for providing better care, that solves the current problems of people getting their healthcare in small component parts from a multitude of different sources. This means demonstrating outcomes that outperform historical measures. It means a focus on prevention and on coordination of care for chronic diseases and the elderly. This all requires a team consisting of a cross-section of healthcare disciplines and providers working together for greater efficiency and effectiveness. HOWEVER…

A significant problem surrounding Medicare’s Shared Savings Program at present is the fact that many providers are not planning to participate in it. The American Medical Group has expressed its concerns formally after 93% of surveyed members said they wouldn’t participate in the program without major changes to the rules. The American Hospital Association has asserted that startup and year-one costs for an ACO are many times higher than CMS estimated and, therefore, the financial incentives should be higher to encourage and enable providers to participate. This is what is happening presently, but we’ll dig deeper into it in a future post.

Stay tuned for more in our series on the topic of ACOs. We’ll cover the current concerns and criticisms about ACOs, and we’ll get into how accountable care and the sweeping changes are presently affecting medical billing and healthcare billing personnel.

For more information, see our previous posts on ACOs, including a glossary of ACO terms, summary of public comments on the proposed ACO plan, and an assessment of what ACOs mean for practices.

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How Will ACOs Affect Your Medical Billing? Part I: A Glossary of ACO-Related Abbreviations/Acronyms

Kathy McCoy, MBA June 24th, 2011

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Make sense of the alphabet soup of ACOs and how they will impact your medical billing

As part of our series on Accountable Care Organizations (ACOs) and the coming healthcare reality they represent, Kareo is committed to helping medical billing personnel make sense of it all. And the topic has a fair number of complexities. So, in addition to presenting the information in sensible portions, we want to make it as understandable as possible. This includes unraveling the acronyms that surround the discussion of ACOs. Here’s a short list:

          ACO   Accountable Care Organization, a voluntary group of healthcare providers/suppliers designed to better coordinate care and improve efficiency of delivery for better outcomes at a reduced cost.

          ARRA   The American Recovery and Reinvestment Act of 2009, the federal law that provides new requirements and incentives to improve the quality of healthcare while reducing its costs. ARRA’s initiatives are the impetus for the shift toward accountable care.

          CMS   Centers for Medicare and Medicaid Services, the federal agency in HHS that administers Medicare, helps run state Medicaid programs and administers health insurance portability standards. CMS is also responsible for HIPAA standards and quality standards for long-term care facilities and clinical laboratories.

          HHS   The U.S. Department of Health and Human Services

          PPACA   Patient Protection and Affordable Care Act, the law that requires HHS to establish the Shared Savings Plan and, as a result, Accountable Care Organizations.

          SSP   Shared Savings Program, an incentive program by which an accountable care organization and its participating providers can be rewarded a share of the money their efforts have saved Medicare. Must be established by January 1, 2012.

Stay tuned for more in our series on Accountable Care Organizations, the changes they will bring and how it all affects the people and processes involved in medical billing.

Learn more about how you can make your medical billing easy in the face of these coming changes.

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Medical Billing Update: Parsing the Public Comments on ACOs

Laurie Morgan June 14th, 2011

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ACOs inspired plenty of comment on how the idea would affect medical practices and medical billing

Accountable Care Organizations (ACOs) were advanced as a money-saving program for Medicare through the Affordable Care Act (ACA), but the mechanism to allow physicians and hospitals to participate and share in the savings must still be defined by a legislative rule.  The CMS proposed an ACO rule in late March, and accepted public comments through last Monday, June 6. 

As could be expected with any important legislation opened to general public comment, there were some wide ranging reactions!  Hundreds of comments were posted publicly on the Regulations.gov website.  Many significant issues were raised, especially through thoughtful submissions by leaders of the nation’s healthcare organizations as well as scores of individual healthcare professionals.   It will be interesting to see if and how the final rule – which is expected to be revealed later this summer – addresses some of the more challenging comments, which included:

  • Too much risk

Participating ACOs won’t just benefit from shared savings if they succeed, at some point the ACO must also share the downside risk that Medicare costs increase for their patients.  Moreover, as the AMA noted in its comment letter, the extremely steep costs of technology investments most ACOs would need to make to comply with the terms or the program already represent a substantial risk to ACOs – having to also accept the uncertain downside on Medicare patient costs may make the program just too risky overall.  Without knowing more about how the benchmarks will be determined or what they can really control, many prospective ACO teams may opt to sit on the sidelines for now. 

The current rule proposal also seems to carry a high penalty for ACOs that can’t meet CMS’s standards quickly.  As the Robert Wood Johnson Foundation observed in its comment, the rule as currently drafted seems to make it impossible for ACOs that fail to get a future shot at qualifying again – a seemingly inconsistent idea for a brand new, still uncertain initiative, and an impediment to trial. 

  • No scaling down for rural areas

Although CMS provided some amendments to its first draft of the ACO rule that were intended to lower the bar for rural medical providers, commenters like the NRHA and the AAFP still believe the structure is too weighty for adoption by smaller practices and smaller hospitals. 

This not only has the potential to limit the effectiveness of the program, it could have more troublesome unintended consequences for rural health care if, for example, larger market systems aggressively recruit rural doctors and patients to urban areas to expand their numbers.

  • Bias towards hospital-centered ACOs

Anti-trust rules and the need for significant technology, legal and management resources to run an ACO seem to make hospitals the inevitable drivers of ACO formation.  The AMA commented that the upside potential of ACOs for hospitals could accelerate the trend of hospitals buying medical practices, particularly primary care practices.  This in turn gives hospitals increasing market power – which ultimately (ironically) erodes the competitive environment that can help keep costs down and ensure patient choice.

  • Fee-for-service status quo

Many commenters noted that the layering of ACOs on top of the existing fee-for-service Medicare payment model is unlikely to encourage reduced billing by providers.  As the AAFP put it: “Unless or until CMS is able to pay ACOs (and, in turn, facilitate ACOs paying their participants) in a manner more consistent with the desired outcomes (i.e., through a blend of fee-for-service, partial capitation, etc.), we do not believe the Medicare ACO program can succeed.”

  • Unclear or unfair patient assignments

Under the proposed ACO rule, patients are tied to an ACO based mainly on their relationship with a primary care physician in the ACO.  The current provision would assign patients passively to an ACO based on the physician who has provided the preponderance of their primary care – even if they haven’t had the role of managing the patient’s care, or had that role exclusively.  The ACO’s ability to actually consolidate the patient’s care might be very limited depending on the patient’s previous patterns of healthcare utilization.

For example, as the MGMA noted in its comment letter, many Medicare patients live seasonally in different parts of the country.  While living elsewhere, they’ll receive Medicare services from physicians who aren’t participating in their ACO – and, the ACO’s savings accounting will be affected by those billings, even though they’re completely outside the ACO’s control.  MGMA also noted that many Medicare patients seek the majority of their care from specialists that they work with directly – limiting the impact of the primary care-based ACO savings approach.

  • Primary care physicians limited to one ACO

The currently proposed ACO model appears to limit primary care physician participation to just one ACO.  However, since primary care physicians typically refer their patients to a wide range of specialists and facilities, it is unlikely that any one ACO would include all the organizations and colleagues a primary care physician collaborates with already.  By restricting the primary care physician to a single ACO, the rule would force primary care physicians to either limit the options they offer their patients or refer outside of their ACO team.  The AAFP predicts that this aspect of the regulation, if unchanged, will mean “very little incentive for even the most sophisticated primary care practice to pursue Medicare ACO participation.”

  • Potential for perverse incentives

The authors of the proposed rule delivered many components designed to prevent “gaming the system,” but with any government program, the potential for manipulation is always lurking. ACO commenters identified a few undesirable possibilities.

For example, in its comments, the AAMC observed that teaching hospitals could be disfavored by ACOs because of the extra payments they receive from Medicare for their educational programs.  Since these payments would presumably count in overall cost calculations, ACOs would likely prefer to use non-teaching hospitals whenever possible.

Another example, provided by the medical home advocacy group PCPCC in its comment letter, involves the focus on physicians as primary care providers.  The PCPCC argues that practices could manipulate the total savings by shifting billings for costlier patients to mid-level providers instead of physicians – i.e., by explicitly excluding non-physician primary care providers, the ACO rule could open the door for patients to be creatively excluded from the comparison population to artificially ‘improve’ cost controls.

This is the second in a series of articles by Laurie Morgan on ACOs. Read the first article, ACO Incentives Around the Bend for Medical Practices: Plan Now or Wait and See?

Laurie Morgan is a management consultant with Capko & Company. She specializes in marketing, management and technology for medical practices and blogs about practice management issues at www.capko.com/blog . Laurie has a BA in Economics from Brown University and an MBA from Stanford.

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ACO Incentives Around the Bend for Medical Practices: Plan Now or Wait and See?

Laurie Morgan June 7th, 2011

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Learn how to create ACOs and the impact they will have on your medical practice and medical billing

Accountable Care Organizations (ACOs) are the latest element of the Affordable Care Act (ACA) to stir lots of attention and buzz among physicians and others in the medical community.  They’re on everyone’s minds – but, with many aspects of ACOs and their economic potential still fuzzy, we anticipate that many doctors will find watchful waiting to be their best short-term option.

ACOs are viewed by some as simply a new incarnation of HMOs – and there are indeed similarities.  Like HMOs, ACOs aim to improve both cost-efficiency and quality of care by defining a network (i.e., a team) of physicians responsible for every aspect of a patient’s care.  The ACA aims to encourage physicians and hospitals to join forces towards this goal with financial incentives for ACOs.

However, there are many notable differences as well.  First and most obviously, while any group of providers can form an ACO to improve care and efficiency, the ACA’s lever for encouraging ACO formation is Medicare.  The ACA enables ACOs to contract with the CMS to report on their collective results in order to be reimbursed for a portion of the savings in Medicare fees billed. This means the ACO shared savings opportunity won’t apply to your practice at all (at least not for now) if you’re not a Medicare provider.  

Requires a minimum of 5,000 Medicare patients

The ACO contracting structure also requires a minimum of 5,000 Medicare patients under primary care from the ACO.  So while primary care physicians are at the center of the ACO model, this relatively large panel requirement will likely keep most small primary care practices on the sidelines for the initial three-year program, unless they team up with a larger group or hospital.  And, since primary care physicians can only be part of one ACO, they have every incentive to tread (and choose) cautiously.   (Specialists, on the other hand, can be part of multiple ACOs – but, given technology and reporting requirements, as well as possible differences in shared savings distribution across ACOs, even specialists will want to evaluate ACO opportunities carefully.)

Like the Medicare patient minimum, the technology requirements of the ACO program will also favor larger groups. The need to track ACO-driven savings requires sophisticated technology above and beyond the meaningful use standard for EHR adoption.  This hurdle alone could prevent all but the most advanced groups (such as those already piloting ACO programs) from participating in the initial three-year contracting opportunity.

Another notable feature of ACOs is their relatively flexible structure. The proposed rule from CMS encourages providers and hospitals to join forces to form ACOs, but gives the members of the ACO a great deal of discretion in structuring their organization.  This is both good news and bad news:  ACOs will need to decide everything from their leadership structure to their compensation schemes to the way they’ll apportion earned rebates from the government – and, once they decide on their preferred structure, they’ll need to get CMS approval to qualify for the incentive program.  As with the needed technology investment, complex administrative start-up issues will likely inhibit the creation of brand new ACOs in the short term.

Perhaps most notably, the current proposed rule for ACO contracts requires participants to take on downside risk as well as upside potential.  More than anything else, this aspect of the ACO program will likely dissuade all but the best-positioned existing groups from joining initially.   And, it’s worth noting that this is probably just what the government intends: it has been widely reported that the CMS hopes that somewhere between 1.5 million and 4 million of Medicare patients will be covered under participating ACOs.  This amounts to only about 5% of the total Medicare population.  While not technically a pilot program, the initial three-year contracting opportunity for ACOs will most likely look like a pilot to the majority of providers who’ll be watching to see how the first movers do and deciding how best to participate as the program matures.

Laurie Morgan is a management consultant with Capko & Company. She specializes in marketing, management and technology for medical practices and blogs about practice management issues at www.capko.com/blog . Laurie has a BA in Economics from Brown University and an MBA from Stanford.

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Medical Billing Software News Update: CMS to Report Provider Performance, More

Kathy McCoy, MBA June 3rd, 2011

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The latest news in medical billing and medical billing software for this week includes an announcement by CMS that will allow certain organizations to report on provider performance, continued debate over Meaningful Use and ACOs, and more. Subscribe now to receive our monthly newsletter filled with tips on improving your medical billing results.

CMS to Publicly Report Provider Performance

Mary Mosquera, Government Health IT, June 3, 2011
The Centers for Medicare and Medicaid Services (CMS) intends to allow certain organizations access to Medicare claims data to produce public reports that will offer consumers and employers a more accurate snapshot of the performance of physicians and hospitals… Read More

CMS Issues First Round of EHR Incentive Payments: $75 Million

HIMSS News, June 3, 2011
According to CMS, on May 19, 2011, the Medicare EHR Incentive Program issued the first round of payments totaling $75 million to providers who signed up in the first two weeks of the program. Since January 2011, fifteen States have initiated their Medicaid EHR Incentive Programs and to date, over $83 million in incentive payments have been made to qualified Medicaid providers… Read More

Medicare Privatization Plan Hits Wall in Senate

Doug Trapp, Amednews, June 3, 2011
Rejection of the GOP deficit reduction plan, which also proposes Medicaid block grants, sets the stage for difficult negotiations over the nation’s debt limit. The Senate on May 25 declined to consider a House-approved plan to cut spending by $4 trillion over the next decade in part by changing Medicare into a voucher program and Medicaid into a block grant program… Read More

OIG: Medicaid and Medicare Fraud Investigations May Net $3.4B

Molly Gamble, Becker’s ASC Review, June 3, 2011
The Office of Inspector General has announced $3.4 billion in new expected recoveries related to its investigations, audits and other probes, mostly related to Medicare and Medicaid, according to an OIG news release… Read More

Medicare Physician Fee Schedule Updates Include Changes to HCPCS Level II, CPT Code Descriptors

Rachel Fields, Becker’s ASC Review, June 2, 2011
Updated payment files for the Medicare Physician Fee Schedule were released to contractors on May 20 and include several changes to HCPCS Level II and CPT code descriptors and payment indicators, according to an AAPC release… Read More

Despite Incentives, Cost Is a Barrier to Small Provider EHR Use

Mary Mosquera, Government Health IT, June 2, 2011
The cost, physician practice size, and lack of technical resources still present barriers for small healthcare providers in adopting electronic health records and participating in the meaningful use incentive program… Read More

Cleveland Clinic CEO: Proposed ACO Rules Create “Significant Barriers”

Brandon Glenn, Med City News, June 2, 2011
Cleveland Clinic‘s chief executive blasted proposed federal rules for accountable care organizations, saying they create “significant barriers” that would discourage hospitals from adopting the new model of care… Read More

Medicare ACO Options Added After Criticism

Charles Fiegl, Amednews, May 30, 2011
The Medicare agency unveils a shared savings pathway for early adopters and weighs startup funding for practices and hospitals. The Obama administration has offered new options for Medicare accountable care organizations to entice wary physicians and other health care professionals to participate in the shared savings concept… Read More

Health Care Spending Rises as Confidence in Ability to Pay Falls

Victoria Stagg Elliott, Amednews, May 30, 2011
Practices are devoting more time to collections and helping patients understand their health insurance. At the annual conference of the Illinois affiliate of the Medical Group Management Assn. in May, a speaker asked the audience about the size of the patient deductibles they were seeing… Read More

Meaningful Use Stage 2 Final Recommendations to be Presented Wednesday, June 8th at the HIT Policy Committee

HIMSS News, June 3, 2011
The Health IT Policy Committee will hear final recommendations for Meaningful Use Stage 2 Criteria from the Meaningful Use Workgroup at the Wednesday, June 8, 2011 face to face meeting. The Meaningful Use Workgroup is expected to not only make recommendations for Stage 2 Meaningful Use criteria, but also make recommendations regarding possible changes of the Meaningful Use Stage 2 timeline… Read More

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